Museum Folkwang
Exposition Universelle de 1900 / Transsibérien
  • Rafael de Ochoa y Madrazo
  • Exposition Universelle de 1900 / Transsibérien, 1899

  • World's Fair 1900 Transsiberian Express
  • 76 x 103 cm
  • Printing Press Imprimerie Lemercier, Paris
  • Permanent loan of the collection Reisen in Luxus, Essen
  • Inv. DPM DL 152
  • CommentaryAfter Hugo d’Alési (1849-1906), Rafael de Ochoa defined how posters for luxury travel looked for many years. The images he developed set a style: In the detailed nature of the design he followed the dominant current in painting – in forming the details, however, he avoided overly detailed image in favor of a field resolution. Even with the richness of picture and text, this led to an easier viewing of the total.

    The Compagnie Internationale des Wagon-Lits, which ran the Transsiberian Express, exhibited at the Paris World’s Fair of 1900 a few of the wagons of the express train in service since 1898. A special feature of the presentation was the dining car which offered Russian and Chinese specialties, with a panoramic picture rolling past. This showed landscapes, cities and their attractions from the Moscow-Beijing* line providing an exceptional illusion of travelling.

    The poster shows some of these places, for example the Kremlin in Moscow, the Great Wall of China, the entrance gate to the summer palace park in Beijing and gives a view of the restaurant. With the number of motifs and the pictorially narrated reproduction of the themes, the poster stands in the tradition of advertising for luxury trains. This is not surprising as the poster was ordered by the Compagnie Internationale des Wagon-Lits, which ran the Transsiberian Express.

    *Starting in 1898, the Transsiberian Express initially covered the route Moscow-Tomsk, with the North-Express (from 1899 to Warsaw, from 1909 to Moscow) providing the connection to Paris. Travel time Paris-Beijing in 1903: 24 days).
  • Obj_Id: 35,429
  • Obj_Internet_S: ja
  • Obj_Ownership_S (Verantw):German Poster Museum
  • Obj_SpareNField01_N (Verantw): 242
  • Obj_Creditline_S:
  • Obj_Title1_S: Exposition Universelle de 1900 / Transsibérien
  • Obj_Title2_S: World's Fair 1900 Transsiberian Express
  • Obj_PartDescription_S (Titelerg):
  • Obj_SpareMField01_M (Alle Titel): Exposition Universelle de 1900 / Transsibérien World's Fair 1900 Transsiberian Express Exposition Universelle de 1900 / Transsibérien Weltausstellung 1900 Transsibirien-Express Frankreich, Paris
  • Obj_Dating_S: 1899
  • Jahr von: 1,899
  • Jahr bis: 1,899
  • Obj_IdentNr_S: DPM DL 152
  • Obj_IdentNrSort_S: DPM DL 152
  • Obj_Classification_S (Objtyp): Poster
  • Obj_Crate_S: 76 x 103 cm
  • Obj_Material_S:
  • Obj_Technique_S:
  • Obj_SpareSField01_S (Mat./Tech.):
  • Obj_AccNote_S (Erwerb): Permanent loan of the collection Reisen in Luxus, Essen
  • Obj_PermanentLocation_S (Standort):
  • Obj_Condition1_S (Druckerei): Imprimerie Lemercier, Paris
  • Obj_Condition2_S (Auflage):
  • Obj_Subtype_S (Genre):
  • Obj_Rights_S: © Museum Folkwang, Essen
Commentary
Artists

After Hugo d’Alési (1849-1906), Rafael de Ochoa defined how posters for luxury travel looked for many years. The images he developed set a style: In the detailed nature of the design he followed the dominant current in painting – in forming the details, however, he avoided overly detailed image in favor of a field resolution. Even with the richness of picture and text, this led to an easier viewing of the total.

The Compagnie Internationale des Wagon-Lits, which ran the Transsiberian Express, exhibited at the Paris World’s Fair of 1900 a few of the wagons of the express train in service since 1898. A special feature of the presentation was the dining car which offered Russian and Chinese specialties, with a panoramic picture rolling past. This showed landscapes, cities and their attractions from the Moscow-Beijing* line providing an exceptional illusion of travelling.

The poster shows some of these places, for example the Kremlin in Moscow, the Great Wall of China, the entrance gate to the summer palace park in Beijing and gives a view of the restaurant. With the number of motifs and the pictorially narrated reproduction of the themes, the poster stands in the tradition of advertising for luxury trains. This is not surprising as the poster was ordered by the Compagnie Internationale des Wagon-Lits, which ran the Transsiberian Express.

*Starting in 1898, the Transsiberian Express initially covered the route Moscow-Tomsk, with the North-Express (from 1899 to Warsaw, from 1909 to Moscow) providing the connection to Paris. Travel time Paris-Beijing in 1903: 24 days).